Marketing Magic

Date:  18th April 2007 - over 180 people registered to attend
Venue: Faraday Wharf, Aston Science Park, B7 4BB 
Cost: Free of charge – thanks to our sponsors
Series: Seminars for Success 

Synopsis
For someone who runs or manages a business, marketing will be only one of any number of other responsibilities they have.  If you’re looking for ideas, approaches even inspiration to get your business on track and keep you there, this is a must attend event.
From start to finish you’ll hear ideas which will help you to out-think… out-promote… out-sell and out-market your competition.

Who will benefit?
Any owner manager or senior executive with an interest in developing their business.

Table top exhibitions will be available during the breaks and open until 11.45am. This will allow delegates the opportunity to network and gain one to one advice and assistance. If you are in the business of offering support services to businesses looking to grow, you may wish to reserve an exhibition table top or leaflet drops in the delegate packs.

This event was FULLY BOOKED.

CLICK HERE to view speaker bio-sketches

Thank you to our event sponsors, to view their profiles CLICK HERE

Thank you to our corporate sponsors, to view their profiles CLICK HERE

 

seminars for success logo, full colour image

08.00 Breakfast and networking
08.45 Welcome - Matthew Hidderley (Aston
 Science Park)
 Chair - Steve Cox, Regional Director (RBS)
08.55 NETWORKING EFFECTIVELY - Mark Linton,
 Director (Corkscrew Events)
 • How to effectively market the message
 • Networking with integrity
 • Selling your services without selling out
09.10 DIGITAL MARKETING - Ian Weatherhogg,
 Technical Director
 (Sandford Technology)
 • Using your website and other Internet
 technologies for effective marketing
09.25 Break
09.50 THE MEDIA & PR - Merisha Stevenson,
 Director & Broadcast Journalist
 (Enhanced Consulting Ltd)
 • How effective is it?
 • Ways to engage in the media
 • Maintaining relationships
10.05 CASE STUDY - John Lamb, Press & PR )
 Manager (Birmingham Chamber
 & Chairman (Birmingham Press Club)
 • Marketing vs. PR
 • How we market & promote ourselves
 • From objectives to strategy
10.20 Summary, Q&A and closing remarks
10.45 Close
 
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